AI-Integrated Learning Since 2009

Digital Marketing Course in Kolkata With AI Tools & Placements

Build a successful career with our AI-Integrated Digital Marketing Course in Kolkata. Master in-demand skills like SEO, Google Ads, Social Media Marketing, Google Analytics, Email Marketing, Content Marketing, and more through live projects, real business campaigns, and the latest AI tools. Gain practical experience in website ranking, organic traffic growth, lead generation, and campaign performance to become job-ready.

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Digital Marketing Course in Kolkata at Acesoftech Academy

Why Our Digital Marketing Course in Kolkata is Best?

Acesoftech Academy is a trusted digital marketing training institute in Kolkata. Our experienced industry mentors teach an agency-style digital marketing course with placement support, AI tools training, and practical campaign exposure.

This practical-focused course helps you get hands-on experience in trending digital marketing tools. You will learn SEO, Google Ads, Meta Ads, Google Analytics, content marketing, email marketing, lead generation, and reporting through real business-style assignments.

Our Digital Marketing Classes in Kolkata are designed for students with zero experience, job seekers, working professionals, freelancers, and business owners. With guided training and mentor support, learning becomes clear, practical, and career-focused.

At Acesoftech Academy, you not only learn the basics, but also build a complete understanding of digital marketing with AI integration, which is what today's employers and businesses are looking for.

Placement Assistance

Get career guidance, resume support, interview preparation, and job-role clarity after completing the required training modules.

Industry Certification

Earn a course certificate that helps improve your credibility, confidence, portfolio, and digital marketing job profile.

Certified Mentors

Learn from experienced trainers with doubt clearing, practical assignments, campaign guidance, and hands-on tool practice.

Updated Industry Ready Curriculum for 2026

Our Digital Marketing Course in Kolkata Syllabus

Learn step-by-step from basics to advanced digital marketing strategies with live projects, industry tools, and a job-ready program.

Our beginner-to-advanced Digital Marketing Course with AI integration helps you work on capstone projects and get higher business ROI. Master the new-age digital marketing techniques with best practices and AI tools training in a single program.

01 Introduction to Digital Marketing

Learn the fundamentals of digital marketing, understand modern marketing strategies, explore digital channels, industry trends, AI integration, and career opportunities in the digital marketing ecosystem.

  • Digital Marketing Fundamentals
  • What is Digital Marketing?
  • Traditional vs Digital Marketing
  • Benefits of Digital Marketing
  • Digital Marketing Channels Overview
  • Understanding Digital Marketing Strategy
  • Digital Marketing Landscape
  • Current Digital Marketing Trends
  • AI in Digital Marketing
  • Career Opportunities in Digital Marketing
Tools: Google Trends Think with Google ChatGPT
02 Website Planning & Creation

Learn how to plan, build, and optimize professional websites using WordPress, from domain registration to creating pages and improving website performance.

  • Website Basics
  • Types of Websites
  • Domain & Hosting
  • Website Architecture
  • Landing Pages vs Websites
  • WordPress for Marketers
  • Installing WordPress
  • Choosing Themes & Plugins
  • Creating Pages & Posts
  • Setting Up Menus & Widgets
  • Website Optimization Basics
Tools: WordPress cPanel Elementor
03 Search Engine Optimization (SEO)

Master Search Engine Optimization (SEO) by learning keyword research, on-page and off-page optimization, technical SEO, and industry-standard tools to improve website rankings and drive organic traffic.

  • SEO Fundamentals & How Search Engines Work
  • On-Page vs Off-Page SEO
  • White Hat vs Black Hat SEO
  • Keyword Research & Search Intent Analysis
  • Short-tail vs Long-tail Keywords
  • Title Tags, Meta Descriptions & Header Tags
  • URL Structure, Image & Content Optimization
  • Internal Linking Best Practices
  • Link Building & Guest Posting Strategies
  • Social Bookmarking, Directory & Forum Submission
  • Technical SEO (Site Speed, Mobile SEO, XML Sitemap, Robots.txt)
  • Schema Markup & Structured Data
  • SEO Performance Tracking & Reporting
Tools: Google Search Console Google Analytics Google Keyword Planner SEMrush Ahrefs Ubersuggest
04 Social Media Marketing (SMM)

Learn how to build powerful social media strategies, create engaging content, grow brand awareness, and run high-converting ad campaigns across the most popular social media platforms.

  • Social Media Marketing Fundamentals
  • Social Media Strategy & Platform Selection
  • Facebook Business Page, Groups & Insights
  • Facebook Ads Manager & Campaign Creation
  • Audience Targeting, Budgeting & Bidding
  • Instagram Business Profile & Content Strategy
  • Posts, Stories, Reels & Hashtag Strategy
  • Instagram Insights & Instagram Ads
  • LinkedIn Company Page, Groups & Content Marketing
  • LinkedIn Ads & B2B Marketing Strategies
  • Twitter (X) Profile Optimization & Ads
  • YouTube Channel Setup & Video SEO
  • YouTube Analytics & YouTube Advertising
Tools: Meta Business Suite Facebook Ads Manager Instagram LinkedIn X (Twitter) YouTube Studio
05 Search Engine Marketing (SEM / PPC)

Learn how to create, manage, and optimize high-performing PPC campaigns using Google Ads, Display Network, and YouTube Ads to generate targeted traffic, leads, and sales.

  • Introduction to PPC Advertising
  • How PPC Works & PPC Platforms Overview
  • Setting Up a Google Ads Account
  • Google Ads Campaign Types (Search, Display, Video & Shopping)
  • Keyword Match Types & Ad Groups
  • Creating High-Converting Search Ads
  • Quality Score & Ad Rank
  • Bidding Strategies & Budget Management
  • Ad Extensions & Performance Optimization
  • Conversion Tracking & Campaign Analytics
  • Display Advertising & Banner Ad Creation
  • Remarketing & Retargeting Campaigns
  • YouTube Advertising & Video Ad Formats
  • Audience Targeting & Campaign Optimization
Tools: Google Ads Google Keyword Planner Google Tag Manager Google Analytics YouTube Ads
06 Content Marketing

Learn how to create valuable, engaging, and SEO-friendly content that attracts audiences, builds brand authority, and drives consistent traffic, leads, and conversions.

  • Introduction to Content Marketing
  • Content Marketing Strategy
  • Understanding the Customer Journey
  • Content Planning & Editorial Calendar
  • Blog Writing & Article Creation
  • SEO Content Writing Best Practices
  • Copywriting Fundamentals
  • Storytelling for Digital Marketing
  • Creating Content for Social Media
  • Video Content & Short-Form Content Strategy
  • Content Distribution & Promotion
  • Content Repurposing Techniques
  • Content Performance Measurement & Optimization
Tools: ChatGPT Canva Google Docs Grammarly Google Trends
07 Email Marketing

Learn how to build email campaigns that engage subscribers, nurture leads, and increase conversions through effective email marketing strategies and automation.

  • Introduction to Email Marketing
  • Building & Managing Email Lists
  • Email Marketing Strategy
  • Creating High-Converting Email Campaigns
  • Email Copywriting & Design Best Practices
  • Audience Segmentation & Personalization
  • Email Automation & Drip Campaigns
  • Lead Nurturing Workflows
  • A/B Testing for Email Campaigns
  • Email Deliverability & Spam Compliance
  • Campaign Performance Analysis & Reporting
Tools: Mailchimp Brevo (Sendinblue) MailerLite HubSpot Email Google Analytics
08 Google Analytics & Data Analysis

Learn how to measure, analyze, and optimize marketing performance using Google Analytics, conversion tracking, and data-driven decision-making techniques.

  • Introduction to Google Analytics (GA4)
  • Setting Up Google Analytics
  • Understanding the GA4 Dashboard
  • User Acquisition & Traffic Sources
  • Audience, Engagement & Behavior Reports
  • Events, Conversions & Goal Tracking
  • UTM Parameters & Campaign Tracking
  • Google Tag Manager Basics
  • Custom Reports & Dashboards
  • Data Interpretation & Performance Analysis
  • Marketing ROI Measurement
  • Data-Driven Decision Making
Tools: Google Analytics 4 (GA4) Google Tag Manager Looker Studio Google Search Console Microsoft Excel
09 AI in Digital Marketing

Discover how Artificial Intelligence is transforming digital marketing by automating tasks, generating content, improving customer engagement, and optimizing campaigns for better performance.

  • Introduction to Artificial Intelligence (AI)
  • AI Applications in Digital Marketing
  • AI-Powered Content Creation
  • Prompt Engineering for Marketers
  • AI for SEO & Keyword Research
  • AI in Social Media Marketing
  • AI for Email Marketing & Personalization
  • AI Chatbots & Customer Support
  • AI for PPC Campaign Optimization
  • AI-Based Image & Video Generation
  • Marketing Automation with AI
  • Ethical Use of AI & Best Practices
Tools: ChatGPT Google Gemini Canva AI Claude AI Perplexity AI
10 Live Projects & Portfolio

Gain real-world experience by working on live digital marketing projects, building an industry-ready portfolio, and preparing for interviews with practical case studies.

  • 3 Live Digital Marketing Projects
  • Website SEO Optimization Project
  • Google Ads Campaign Setup & Optimization
  • Social Media Marketing Campaign
  • Content Marketing & Blog Strategy
  • Email Marketing Campaign Execution
  • Google Analytics & Performance Reporting
  • AI-Based Marketing Automation Project
  • Portfolio Website & Case Study Creation
  • Resume Building & LinkedIn Profile Optimization
  • Interview Preparation & Mock Interviews
  • Freelancing & Client Acquisition Guidance
Tools: Google Ads Google Analytics 4 Meta Business Suite WordPress Canva ChatGPT

Want the complete 2026 syllabus PDF?

Get module details, tools list & batch schedule - directly on WhatsApp.

Download Full Course Syllabus
Our Syllabus

Course Curriculum

Industry-focused syllabus designed by experts to make you job-ready

Industry Relevant

Updated syllabus as per current trends

100% Practical

Learn by building real world projects

Expert Trainers

Learn from industry professionals

Certification

Get certified & boost your career

01 Introduction to Digital Marketing

Learn the fundamentals of digital marketing, understand modern marketing strategies, explore digital channels, industry trends, AI integration, and career opportunities in the digital marketing ecosystem.

  • Digital Marketing Fundamentals
  • What is Digital Marketing?
  • Traditional vs Digital Marketing
  • Benefits of Digital Marketing
  • Digital Marketing Channels Overview
  • Understanding Digital Marketing Strategy
  • Digital Marketing Landscape
  • Current Digital Marketing Trends
  • AI in Digital Marketing
  • Career Opportunities in Digital Marketing
Tools: Google Trends Think with Google ChatGPT
02 Website Planning & Creation

Learn how to plan, build, and optimize professional websites using WordPress, from domain registration to creating pages and improving website performance.

  • Website Basics
  • Types of Websites
  • Domain & Hosting
  • Website Architecture
  • Landing Pages vs Websites
  • WordPress for Marketers
  • Installing WordPress
  • Choosing Themes & Plugins
  • Creating Pages & Posts
  • Setting Up Menus & Widgets
  • Website Optimization Basics
Tools: WordPress cPanel Elementor
03 Search Engine Optimization (SEO)

Master Search Engine Optimization (SEO) by learning keyword research, on-page and off-page optimization, technical SEO, and industry-standard tools to improve website rankings and drive organic traffic.

  • SEO Fundamentals & How Search Engines Work
  • On-Page vs Off-Page SEO
  • White Hat vs Black Hat SEO
  • Keyword Research & Search Intent Analysis
  • Short-tail vs Long-tail Keywords
  • Title Tags, Meta Descriptions & Header Tags
  • URL Structure, Image & Content Optimization
  • Internal Linking Best Practices
  • Link Building & Guest Posting Strategies
  • Social Bookmarking, Directory & Forum Submission
  • Technical SEO (Site Speed, Mobile SEO, XML Sitemap, Robots.txt)
  • Schema Markup & Structured Data
  • SEO Performance Tracking & Reporting
Tools: Google Search Console Google Analytics Google Keyword Planner SEMrush Ahrefs Ubersuggest
04 Social Media Marketing (SMM)

Learn how to build powerful social media strategies, create engaging content, grow brand awareness, and run high-converting ad campaigns across the most popular social media platforms.

  • Social Media Marketing Fundamentals
  • Social Media Strategy & Platform Selection
  • Facebook Business Page, Groups & Insights
  • Facebook Ads Manager & Campaign Creation
  • Audience Targeting, Budgeting & Bidding
  • Instagram Business Profile & Content Strategy
  • Posts, Stories, Reels & Hashtag Strategy
  • Instagram Insights & Instagram Ads
  • LinkedIn Company Page, Groups & Content Marketing
  • LinkedIn Ads & B2B Marketing Strategies
  • Twitter (X) Profile Optimization & Ads
  • YouTube Channel Setup & Video SEO
  • YouTube Analytics & YouTube Advertising
Tools: Meta Business Suite Facebook Ads Manager Instagram LinkedIn X (Twitter) YouTube Studio
05 Search Engine Marketing (SEM / PPC)

Learn how to create, manage, and optimize high-performing PPC campaigns using Google Ads, Display Network, and YouTube Ads to generate targeted traffic, leads, and sales.

  • Introduction to PPC Advertising
  • How PPC Works & PPC Platforms Overview
  • Setting Up a Google Ads Account
  • Google Ads Campaign Types (Search, Display, Video & Shopping)
  • Keyword Match Types & Ad Groups
  • Creating High-Converting Search Ads
  • Quality Score & Ad Rank
  • Bidding Strategies & Budget Management
  • Ad Extensions & Performance Optimization
  • Conversion Tracking & Campaign Analytics
  • Display Advertising & Banner Ad Creation
  • Remarketing & Retargeting Campaigns
  • YouTube Advertising & Video Ad Formats
  • Audience Targeting & Campaign Optimization
Tools: Google Ads Google Keyword Planner Google Tag Manager Google Analytics YouTube Ads
06 Content Marketing

Learn how to create valuable, engaging, and SEO-friendly content that attracts audiences, builds brand authority, and drives consistent traffic, leads, and conversions.

  • Introduction to Content Marketing
  • Content Marketing Strategy
  • Understanding the Customer Journey
  • Content Planning & Editorial Calendar
  • Blog Writing & Article Creation
  • SEO Content Writing Best Practices
  • Copywriting Fundamentals
  • Storytelling for Digital Marketing
  • Creating Content for Social Media
  • Video Content & Short-Form Content Strategy
  • Content Distribution & Promotion
  • Content Repurposing Techniques
  • Content Performance Measurement & Optimization
Tools: ChatGPT Canva Google Docs Grammarly Google Trends
07 Email Marketing

Learn how to build email campaigns that engage subscribers, nurture leads, and increase conversions through effective email marketing strategies and automation.

  • Introduction to Email Marketing
  • Building & Managing Email Lists
  • Email Marketing Strategy
  • Creating High-Converting Email Campaigns
  • Email Copywriting & Design Best Practices
  • Audience Segmentation & Personalization
  • Email Automation & Drip Campaigns
  • Lead Nurturing Workflows
  • A/B Testing for Email Campaigns
  • Email Deliverability & Spam Compliance
  • Campaign Performance Analysis & Reporting
Tools: Mailchimp Brevo (Sendinblue) MailerLite HubSpot Email Google Analytics
08 Google Analytics & Data Analysis

Learn how to measure, analyze, and optimize marketing performance using Google Analytics, conversion tracking, and data-driven decision-making techniques.

  • Introduction to Google Analytics (GA4)
  • Setting Up Google Analytics
  • Understanding the GA4 Dashboard
  • User Acquisition & Traffic Sources
  • Audience, Engagement & Behavior Reports
  • Events, Conversions & Goal Tracking
  • UTM Parameters & Campaign Tracking
  • Google Tag Manager Basics
  • Custom Reports & Dashboards
  • Data Interpretation & Performance Analysis
  • Marketing ROI Measurement
  • Data-Driven Decision Making
Tools: Google Analytics 4 (GA4) Google Tag Manager Looker Studio Google Search Console Microsoft Excel
09 AI in Digital Marketing

Discover how Artificial Intelligence is transforming digital marketing by automating tasks, generating content, improving customer engagement, and optimizing campaigns for better performance.

  • Introduction to Artificial Intelligence (AI)
  • AI Applications in Digital Marketing
  • AI-Powered Content Creation
  • Prompt Engineering for Marketers
  • AI for SEO & Keyword Research
  • AI in Social Media Marketing
  • AI for Email Marketing & Personalization
  • AI Chatbots & Customer Support
  • AI for PPC Campaign Optimization
  • AI-Based Image & Video Generation
  • Marketing Automation with AI
  • Ethical Use of AI & Best Practices
Tools: ChatGPT Google Gemini Canva AI Claude AI Perplexity AI
10 Live Projects & Portfolio

Gain real-world experience by working on live digital marketing projects, building an industry-ready portfolio, and preparing for interviews with practical case studies.

  • 3 Live Digital Marketing Projects
  • Website SEO Optimization Project
  • Google Ads Campaign Setup & Optimization
  • Social Media Marketing Campaign
  • Content Marketing & Blog Strategy
  • Email Marketing Campaign Execution
  • Google Analytics & Performance Reporting
  • AI-Based Marketing Automation Project
  • Portfolio Website & Case Study Creation
  • Resume Building & LinkedIn Profile Optimization
  • Interview Preparation & Mock Interviews
  • Freelancing & Client Acquisition Guidance
Tools: Google Ads Google Analytics 4 Meta Business Suite WordPress Canva ChatGPT

Become Job-Ready with Acesoftech Academy

Practical Training + Live Projects + Certification = Successful Career

3+Live Projects
100%Practical Training
IndustryRecognized Certificate
PlacementAssistance
Enroll Now Start your learning journey with us today!

Who Can Join Our Digital Marketing Institute in Kolkata

Whether you're a fresh graduate, student, working professional, or business owner, this course is designed to help you build job-ready digital marketing skills from scratch and grow your marketing career confidently.

Students & Freshers

Launch your digital marketing career with hands-on training on real projects and industry-ready skills.

Job Seekers

Master demanding skills including SEO, Google Ads, social media, and email marketing to get beginner-level jobs.

Working Professionals

Improve your skills or switch your career to performance-driven digital marketing job roles.

Business Owners

Track and manage your own website marketing without depending fully on marketing agencies or developers.

Real Digital Marketing Projects You'll Build

You cannot become a digital marketer with theoretical knowledge only. Real project experience is required. At Acesoftech Academy, you can work on real business problems, run ads, set up campaigns, track performance, and build an impressive job portfolio.

You can improve your confidence level and crack technical rounds easily with our Digital Marketing Classes in Kolkata. These capstone projects give you hands-on experience with AI tools, business workflows, and practical marketing challenges.

E-commerce SEO Project

Work on a real website and improve rankings using keyword research, on-page SEO, and optimization strategies.

SEO Ranking

Google Ads Campaign

Create live ad campaigns, manage budgets, and learn how to generate leads and sales through paid advertising.

Google Ads Leads

Social Media Campaign

Run Instagram and Facebook campaigns to generate engagement, leads, and brand awareness.

Meta Ads Engagement

Content Marketing Project

Create blogs, ad copies, and landing pages that help convert visitors into customers.

Content Conversion
Google Reviews

What Students Say About Acesoftech Academy

Students choose our digital marketing training because the classes are practical, mentor-guided, and focused on real project confidence.

4.8
★★★★★
Student rating on Google
AR

Arijit Roy

★★★★★

The course helped me understand SEO, Google Ads, and social media practically. The live assignments made the concepts much easier.

SM

Sneha Mukherjee

★★★★★

Mentors explained everything from basic level and guided me for interview preparation. The project work gave me confidence.

SD

Soumik Das

★★★★★

I joined to switch into digital marketing. The training covered tools, campaign planning, reporting, and practical client-style tasks.

PK

Priyanka Kundu

★★★★★

The AI tools and practical sessions were the best part of the course. I learned keyword research, content strategy, and Google Analytics with real examples.

RN

Rahul Naskar

★★★★★

A great learning experience for beginners. The trainers were supportive, and the hands-on projects helped me build confidence in running digital marketing campaigns.

DP

Debopriya Paul

★★★★★

I enrolled to improve my career opportunities. The course covered SEO, PPC, Meta Ads, email marketing, and AI tools in a very practical and easy-to-understand way.

Start Your Career Journey

Ready to Learn Digital Marketing with Practical Projects?

Speak with our counsellor, check your eligibility, understand batch timings, and choose the right learning path before you enroll.

FAQs on Digital Marketing Course in Kolkata

Common questions students ask before joining our course.

What are the advantages of joining Acesoftech Academy's Digital Marketing Course in Kolkata?

Most courses are theory-focused, but at Acesoftech Academy we prioritise hands-on, training-based learning. You get the chance to work on projects, set up campaigns, use AI tools, and learn from mentors with practical industry experience so your portfolio can stand out.

Who is this course for?

This course is suitable for students, freshers, job seekers, working professionals, freelancers, and business owners who want to learn digital marketing from basics to practical campaign execution.

Will I get certification after course completion?

Yes, students receive a course completion certificate after finishing the required modules, assignments, and practical project work.

Do I need prior coding knowledge to join this course?

No coding knowledge is required. The course starts from fundamentals and focuses on marketing tools, campaign strategy, analytics, SEO, ads, content, and AI-assisted workflows.

Can business owners benefit from this course?

Yes. Business owners can learn how to plan campaigns, understand traffic, track leads, improve online visibility, and communicate better with marketing teams or agencies.

Does Acesoftech Academy offer AI tools training in the course?

Yes, the course includes practical use of AI tools for content planning, campaign ideas, keyword research support, reporting, automation, and faster marketing execution.

Do you offer job opportunities once the course is completed?

We provide placement assistance, resume guidance, interview preparation, and job-role support. Final selection depends on your skills, project completion, interview performance, and employer requirements.

What career opportunities will I apply for after the Digital Marketing course?

You can apply for roles such as SEO Executive, Social Media Executive, PPC Executive, Digital Marketing Executive, Content Marketer, Email Marketing Executive, and performance marketing trainee roles.

How long does it take to complete the course and become an industry professional?

The timeline depends on your batch, practice, and project completion. Most learners need consistent class attendance, assignments, and practical campaign work to become job-ready.

Do you offer online training sessions?

Yes, training options may include classroom and online learning depending on the current batch schedule. You can speak with our counsellor for available timings.

Which is better, MBA or Digital Marketing?

Both are different paths. MBA is broader management education, while digital marketing is a skill-focused career path for SEO, ads, social media, analytics, content, and online business growth.